Tina Brown has courted controversy with some of her recent Newsweek cover choices. Now, newly available sales numbers are showing that those covers did not necessarily translate into the kind of spike that she might have been hoping for.
Newsweek had been struggling for years, leading to its sale for just $1 a year ago, and then its merger with Brown’s The Daily Beast. The hope was that a high-profile editor like Brown, with her cred from Vanity Fair and The New Yorker, might ignite consumer interest in the publication. But even her controversial covers don’t seem to have produced more than average sales. Though to be fair, given the current state of the magazine world, and especially of weekly newsmagazines, just keeping sales from dropping might be seen as a victory (of sorts). (Read more)
It’s true that bloggers try to be the first ones to post on a big story, but we aren’t print journalists. If you want people to pay for a magazine in this economy, while competing with bloggers, you have to offer more than a few goofy pictures and the liberal tripe that’s all over the internet and daily newspapers every day of the week.
Hey, Tina Brown, how about offering some real investigative stories looking into the current administration, like you would do if a Republican was in the White House. Maybe if you dropped your liberal bias and got serious you’d have a shot at survival.
And to those of you who want to criticize this conservative blog, remember, that’s how we bill ourselves. We don’t pretend to be unbiased. The rest of you should hit the tip jar, because the stronger we get, the weaker people like Tina Brown get. Just sayin’. A whole bunch of $5 donations would go a long way.